Hi! I'm Christina
I’m a strategic and creative marketer driven by a desire to leverage the power of innovating and storytelling to connect people to products they love.
Working at the intersection of content, community, and commerce, I’ve acted on consumer behavior insights to bring omnichannel B2C & B2B brand campaigns to life. I am energized by building brand love, producing visually and emotionally resonant multimedia content, launching new campaigns and programs, driving collaboration with cross-functional teams, ideating cross-channel activations, and executing marketing strategies to build brand awareness & drive new customer and revenue growth.
Currently, I’m on the Integrated Marketing team at DoorDash leading integrated marketing campaigns from concept to execution for the Marketplace team. Prior to that I was on the Brand & Integrated Marketing at Banana Republic helping lead its rebrand. I graduated from Cornell University with a degree in Applied Economics and Management and minor in Entrepreneurship & Innovation, and have experience spanning both startups and corporate environments in industries from food to fashion.
I have experience growing mission-driven consumer brands and have found my forte in shaping brand stories, developing integrated marketing strategies, and go-to-market executions across DTC, retail, and omni channels.